Preparing your Executive Summary

Preparing your Executive Summary

This should be a one page description of the project, ideally to be written after the Project Proposal and Financial Model have been finished.

The following topics should be summarised:

  • Overview of your company/project, implementation plan and current status;
  • Current financial situation, proposed investment/financing ask;
  • Shareholder/ownership structure, strategic partners/sponsors;
  • Why investors should choose your project (unique competitive advantage, expected financial returns and impact attractiveness – social, environmental, gender equality).

PFAN helped us think through fundraising, and being introduced to potential funders was hugely helpful.

- John Fay, Former VITALITE Director